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Senior Marketing Analyst - EDDIE BAUER (Seattle)


Conduct multi-channel marketing-related analyses utilizing internal and external data to drive fact-based decision-making. The focus of the role will be on EB Friends, the company’s newly launched loyalty program, in analyzing the ongoing impact of the program on the multi-channel business of Eddie Bauer. Also important is general analysis of marketing and sales data related, but not limited to, new stores, cross channel buying behavior and market level analysis to provide key learnings that inform marketing program decisions.

Responsibilities:

  • Analyzing data (customer and external sources) and mapping it to key customer segments
  • Tracking EB Friends membership behavior and performance over time
  • Develop required forecasting tools to predict future trends
  • Creating, managing and distributing customer-based reporting templates
  • Developing actionable insights from internal and external data sources
  • Acting as an advisor to the marketing team for data issues and questions
  • Applying leading analytical techniques and staying current on industry trends
  • Collaborating regularly with direct marketing circulation team, store analysts, marketing systems group and brand strategists to determine strategic reporting needs relative to Friends and other issues
  • Conducting thorough QC/QA on all data reports
  • Presenting regular findings to business requestors

    Required Experience

  • 5-7 years of analytical experience (such as apparel direct marketing, consumer publishing, banking, loyalty programs, credit, etc.)
  • BA/BS in Statistics or Mathematical related discipline and experience in modeling or related work experience. Masters degree a plus.
  • Experience in dealing with large, multi-channel databases that require frequent segmentation
  • Able to address both the statistical and “art piece” of data analytics
  • Superb analytical skills with the ability to present results and rationale to a variety of business users
  • Strong organizational and project management skills
  • High sensitivity to timelines
  • Excellent computer skills
  • Working knowledge of SAS preferred

    WHAT DO WE DO? Eddie Bauer is a specialty retailer that sells high quality casual apparel and accessories for the modern outdoor lifestyle. Our brand is authentic. It is named after our founder, Eddie Bauer. This heritage provides the company with the foundation for the brand: a love for the outdoors, quality you can trust, passionate product design, great customer service, a spirit of innovation, and creative marketing.

    WHY EDDIE BAUER? We believe that people are the foundation of our business. Our culture is unique; our values encourage focusing on customers, quality, curiosity, passion, teamwork, integrity, straight talk / listening and results. Our teams possess a great sense of pride and energy. Eddie Bauer's Associates know they make a difference!

    WHAT WE OFFER! Eddie Bauer offers a collaborative work environment, competitive compensation, product discount and an industry leading relocation program.

    Eddie Bauer is committed to equal opportunity employment.

    To Apply for this position, please CLICK HERE



    • Location: Redmond, WA
    • Compensation: Competitive
    • Hiring Organization:

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