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Analyst, Strategy (San Francisco, CA)


Join Modem Media as an Analyst to launch your marketing strategy career! As you build your analytical foundation, flex your knowledge of quantitative analysis to create the reports and presentations that will have a direct impact on client marketing campaigns. You will interact with blue-chip clients as part of a dedicated team while exploring leading-edge technologies such as Web 2.0 and mobile marketing. Your intellectual curiosity and creativity will be nurtured, and your flexibility, drive, and self-confidence will lead to increasing strategic responsibilities in this role.

Modem Media is a leading digital and direct marketing strategy and services firm that works with some of the world's leading and most-respected companies such as Hewlett-Packard, Microsoft, Delta Air Lines, among others. Founded in 1987, we specialize in using interactive channels to add and retain profitable new customers for our clients, increase our clients' sales from current customers, and improve our clients' marketing productivity. We have offices in San Francisco, London, and Norwalk, CT and we provide full-time employees with a competitive salary and an excellent benefits package including health benefits, 401(k), generous paid time off, tuition reimbursement and more. Modem Media is a wholly-owned subsidiary of Digitas Inc. In 2005, Forbes rated Digitas Inc. as one of the 200 Best Small Companies in the U.S.

As an Analyst in Modem's Strategy group in San Francisco, California, your primary goal will be to manage and analyze the data gathered from client marketing campaigns. Leverage your strong research experience and analytical skills - using tools such as Adserver, Forrester, Excel, and SAS - to analyze industry trends and compare online marketing campaigns. As you develop the strategic portion of your role over time, you will help clients make critical decisions about how to spend their marketing budgets, how to identify and target their best customers to maximize market share, and how to use interactive marketing to their best advantage across all aspects of their business. Your solid verbal and written communication skills will ensure that your presentations to, and overall interaction with, clients is polished and professional. Bottom line: this is an ideal opportunity to merge your strong quantitative skills with that desire and drive to build a long-term career in marketing strategy.

All applications for this position are accepted via our online interview system, managed by Accolo. You can begin the interview process or refer someone you know by going to this link: http://jobs.accolo.com/7336

Once you have completed the interview, your information will be sent directly to the hiring manager for decisions on the next steps. Regardless of the outcome, Modem Media or Accolo will keep you updated as to your status by e-mail or phone.

Related Keywords: marketing strategy, marketing generalist, entry level, data analysis, quantitative, Excel, SAS, SPSS, Forrester, Adserver, Rich Media Server, marketing campaigns, PowerPoint, Access, presentation, strategy generalist, research, categorizing, reports, data, comparison, interactive, online marketing, advertising agency, mobile marketing

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