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Senior Analyst, Marketing Strategy & Analysis (New York, NY)


The Senior Analyst role in Digitas’ Strategy & Analysis group is ideal for the up-and-coming marketing professional with a couple of years under his/her belt, ready to make the shift to one of the world’s leading integrated marketing firms. By joining the Strategy & Analysis team, you'll leverage your hands-on experience in marketing strategy, CRM, database marketing and web analytics to support engagements with our Fortune 500 clients. This is a unique opportunity to leverage your budding career in strategy and marketing. Few roles will give you the exposure and opportunity you will find with Digitas.

Digitas designs, builds, and runs the large-scale marketing engines that help translate our clients’ visions into ongoing marketing programs that form stronger relationships between brands and customers. With expertise more than two decades in the making, we are an acknowledged leader in the digital and direct marketing industry. The Strategy & Analysis team provides our clients with the strategic marketing, web analytics and database marketing insights behind their global brands. Working for Digitas is like earning an advanced degree -- we are known for attracting top talent and continuously developing our greatest resource, you.

Your mission will be to develop and execute marketing strategies for some of the top brands their industries. Your proven experience with CRM, database marketing and web analytics will ensure you hit the ground running and establish credibility with our clients. Your ability to work as a part of a team will also be essential, as your 3-5 person teams will frequently rely on each other to do the groundbreaking work that makes our company great. Regardless of your experience, the ingredients essential to success at Digitas include strong quantitative and analytical skills and a passion for creative marketing solutions.

All applications for this position are accepted via our online interview system, managed by Accolo. You can begin the interview process or REFER someone you know by going to this link:

http://jobs.accolo.com/9552

Once you have completed the interview, your information will be sent directly to the hiring manager for decisions on the next steps. Regardless of the outcome, DIGITAS or Accolo will keep you updated as to your status by e-mail or phone.

Related Keywords: integrated marketing, web analytics, direct marketing, direct mail, CRM, customer relationship management, WebTrends, Omniture, Cognos, Coremetrics, HitBox, testing principles, in-market testing, database marketing, advertising, agency, analytics, testing, measurement, channel, paid search, search engine optimization, SEO, online marketing, search channel, placement testing, copy testing, meta tags, SQL, computer science, operations research, engineering, mathematics, statistics

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