Affiliate Marketing Analysis Contractor (San Jose, CA)
Job Responsibilities: The person will utilize business, problem solving, data mining, and analysis skills to develop key strategic quantitative analysis for US Internet Marketing Affiliate team. Analysis will generally be complex in nature, where large volumes of data are synthesized into actionable recommendations using SQL tools and analysis software like SAS and SPSS. In addition to delivering new business insights through execution of analytic projects, this role will be responsible for providing ongoing strategic guidance and recommendations to Internet Marketing senior leadership.
Specific areas of analytic focus:
Affiliate Pricing/Promotion: - Price card - Evaluate, assess and recommendations of price card structure in context to integrated marketing plan
- Promotions - Evaluate, assess and recommendations of promotions to stimulate growth and achieve marketing goals
Global Network Quality:- Network Quality - Design analytical approach and develop infrastructure to proactively detect issues to minimize risk
- Portfolio Risk Management - Design portfolio management framework and tools to assess health
Product:- Experimental Design and Measurement - Create experimental design to measure new product effectiveness
- Scoring - Continuous refinement of contextual scoring algorithm to elevate effectiveness and deliver measurable results
Customer Analysis:- Customer Insights - Drive customer studies to improve insight and identify opportunities to better serve our customers
- Customer Modeling - Identify and recommend opportunities to develop predictive models to improve decision making capabilities and measurable results
Job Requirements- 5+ years of experience in managing highly quantitative analytic projects, ideally at a leading management consulting firm, investment bank or financial services/credit card company. Experience with risk management a plus.
- Candidate must possess strong interpersonal and presentation skills as well as demonstrated skills in fact based analysis, including the ability to persuasively present insights and recommendations to senior management.
- BA/BS in Statistics, Economics, Business or other related field. Strong academic profile with an emphasis on quantitative coursework(e.g., degree in Mathematics/Statistics, Computer Science, Economics, Econometrics or Engineering). Masters degree or MBA preferred.
- Proficiency in database query tools (e.g., SQL), understanding of data warehouse architecture and statistical analysis tools (e.g., SAS, SPSS) required. Proficiency in Excel, Access and PowerPoint also required.
- High energy and a desire to work in a results-oriented, fast growth cross-functional environment.
E-mail: ankur.deokar@akraya.com
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