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Database Marketing Specialist (West Chester, PA)

VWR International is a leader in the global research laboratory industry with worldwide sales in excess of $3 billion US dollars. VWR's business is highly diversified across products and services, geographic regions and customer segments. The company offers products from a wide range of manufacturers, to a large number of customers primarily in North America, Europe and other locations. VWR's principal customers are major pharmaceutical, biotechnology, chemical, technology, clinical, food processing and consumer product companies, universities and research institutes, governmental agencies, environmental testing organizations, and primary and secondary schools.

VWR distributes a diversified product mix, including chemicals, glassware and plasticware, equipment and instruments, furniture, protective apparel, production and safety products, and other life science and laboratory products and supplies. VWR supports its customers by providing storeroom management, product procurement, supply chain systems integration, technical services and laboratory bench top delivery. VWR maintains operations in over 20 countries and employs over 6,000 people worldwide. VWR International is headquartered in West Chester, Pennsylvania.

Experiencing Work Life At VWR International:

At VWR International, we offer something unique to our associates beyond the competitive paycheck and great benefits. For example, you'll find a large number of associates who have been with us for 10, 20, and even 30 years - the result of true growth opportunities. There has to be a reason for such loyalty, and it probably runs a lot deeper than simple numbers on a paycheck. Maybe it's because they love the feeling of knowing they matter, and their accomplishments are valued. Maybe it's something different. But whatever it is, we do know one thing: We have it at VWR International!

Career Website: www.vwrjobs.com

Company Benefits: In addition to a competitive salary, we offer our associates a wide range of benefits designed to help them stay healthy, plan for the future, prepare for the unexpected and balance the demands of work and home. VWR offers an outstanding benefits package that includes: a 401(k) plan with a generous company matching contribution, medical, dental, life insurance, short and long term disability, EAP (employee assistance program), flexible spending account, holiday/vacation time, work/life balance programs, education assistance and a credit union.

Please follow link for detailed information: http://www.vwrsp.com/about/careers/employment_data/benefits_preview.pdf .

Job Responsibilities: The primary purpose of the Database Marketing Specialist is to help accelerate company growth by improving upon and executing a successful database marketing approach, including mail, e-mail, and the web through the management of electronic and traditional customer data and analytics. Experience in database marketing through analysis and understanding of campaign set-up and support are required. Responsible for procuring and/or maintaining outside vendors for data processing, list management services as well as developing, evaluating, and utilizing any and all relationships, technologies, and services that enhance and improve all direct marketing and related analytical efforts.

Job Qualifications:

The following education and training are required to perform the functions of this position:

  • Bachelor’s degree and 3-5 + years experience in analytics and database marketing
  • Strong, demonstrated analytical background
  • An understanding of database and direct marketing techniques, strategy and design
  • Proficiency in database queries, data normalization, and other statistical packages preferred.
  • Vendor management experience
  • Understanding of search engine optimization and search marketing
  • Excellent organizational skills, self-motivation and creative problem solving skills required
  • Excellent verbal and written communication skills
  • Excellent Excel, Access, and data analysis experience
  • Demonstrated success in managing multiple concurrent projects, maintain timelines

Other:

For more information on VWR International, phone 1-800-932-5000, visit www.vwr.com, or write, VWR International, LLC, 1310 Goshen Parkway, P.O. Box 2656, West Chester, PA 19380-0906

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