Marketing Analyst (Bethesda, MD)

Marketing Analyst, Google Analytics, WebTrends, SPSS, SAS, statistics

Do you have your MBA with at least 3+ years online marketing experience with knowledge of web analytics and possess strong SQL programming skills?

If so... read on!

What you need for this position:

• Bachelors degree in statistics, mathematics, marketing science, economics
• MS/MBA a plus!
• 3+ years with campaign analysis, database querying, report design
• Previous online marketing experience using WebTrends and paid SEM campaigns (PPC)
• Extensive knowledge with Data-mining modeling (e.g., A/B Significance Testing, ANOVA, correlation analysis, linear/logistic regression, decision trees)
• Proficient with EXCEL Macros/Pivots, Access, SPSS or SAS, and SQL
• Strong MS Office skills (including MS Project and Visio)
• Advance proficiency with word processing and business systems (Word, PowerPoint, MS Project, MS Visio) as well as Internet tools.

• Work with Marketing to define key indicators and improve reporting of marketing and sales channels using tools, such as SPSS or SAS, Access, and Excel Pivot Tables and Macros
• Provide statistical, market, and promotion analysis to enhance the performance of all marketing and sales programs
• Analyze current list selection parameters for targeting campaigns and develop strategy for testing and improving performance
• Establish business model for sales team performance and help sales management set goals and benchmarks for success; recommend enhancements to contact management system to improve effectiveness
• Evaluate data quality and collection standards, and design and recommend improvements for the data collection systems and processes
• Create and oversee business models for main types of products and services, including promotion performance reporting

We pride ourselves in providing outstanding customer service with a high standard of excellence. We offer a competitive salary in addition to a comprehensive benefits package including medical, dental, vision, 401K, just to name a few!

So if you have your MBA with at least 3+ years online marketing experience with knowledge of web analytics and possess strong SQL programming skills... apply now!

Required Skills

• Marketing Analyst, SEM, SPSS, SAS, WebTrends, data mining, statistics
• If you are a good fit for the Marketing Analyst - Research - Web - SPSS, SAS, WebTrends position, and have a background that includes:
• Marketing Analyst, SEM, SPSS, SAS, WebTrends, data mining, statistics and you are interested in working the following job types:
• Marketing, Sales, Management Within the following industries: Advertising, Sales - Marketing, Computer Software

Looking forward to receiving your resume through our website and going over the job in more detail with you!

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